Eliza
“The eyebrows are the only feature of your face that you can dramatically
change without surgery. Being beautiful is all about feeling radiant and
exuding confidence. I want every woman to know they are beautiful and
believe it. My services and products give women the tools to realize their
inherent beauty and maximize their potential.”
xoxo, Eliza
“People tell me I have great eyebrows and I correct them and say,
No, I have the greatest eyebrow designer in the world!”
– Natasha Richardson, actress
“People tell me I have great eyebrows and I correct them and say,
No, I have the greatest eyebrow designer in the world!”
– Natasha Richardson, actress
She has made eyebrow shaping a leading beauty service, and one that will not be
yesterday’s news. She is Eliza—‘Queen of the Arch’. Over the course of her illustrious
career, Eliza has shaped some of the most famous brows in the entertainment and fashion
industries, as well as her loyal clientele who book a year in advance to see her religiously
every four weeks. Famous for pioneering the classically elongated eyebrow shape, Eliza has
transformed the brow into an integral extension of one’s overall appearance.
Originally from Romania, Eliza’s passion for beauty and helping others to realize their
own natural beauty inspired her to become the leading eyebrow expert. After arriving in
the United States in 1981, she started making a name for herself after opening her first
New York full service salon/spa on Manhattan’s Upper East Side. As her reputation
steadily grew, she caught the attention of New York’s reigning salons, eventually joining
forces with both Frederic Fekkai and later John Barrett.
In 1998 Eliza partnered with Avon Salon & Spa in Trump Tower where she launched the
first dedicated brow sculpting salon in the world, called Eliza’s Eyes. This concept was
expanded into several Neiman Marcus locations, including their Dallas flagship, Coral
Gables, Paramus and Las Vegas doors. During that time Eliza reinforced her pioneer
status by launching a full range of eyebrow grooming and maintenance products, including
the first ever brow kit for men and women. In 2006 Eliza opened Eliza’s Eyes House of
Brows in Southampton NY. From 2006 to 2010, Eliza brought her expertise to Exhale
whom she is no longer affiliated.
Now, in 2010 Eliza brings another first to the beauty world, with the opening of Eliza’s
Eyes, Eye Brow Boutique, on Madison Ave NYC. Eliza expands her vision to debut a
revolutionary union combining her exclusive techniques and products, with massage
therapy, organic spray tanning, acupuncture, aesthetic applications, permanent makeup,
and make-up artistry to create the most youthful appearance to ones features.
For press inquiries:
Contact Natasha Castillo: elizaseyes@hotmail.com
“If eyes are windows to the soul, then eyebrows are the frames…”
~ Eliza, Eyebrow Designer
More from Eliza…
Creating perfect eyebrows isn’t just about trimming, waxing and tweezing. It’s about creating a
distinctive look, an elegant style, a confident feeling. It’s about creating beauty!
Eyebrows are like fingerprints…they are unique! Varying in shape, length and thickness, there is
no such thing as a one-size-fit-all approach. Similar to fashion when a woman follows every
trend instead of dressing her age and physical stature.
The ideal eyebrow shape is different for every face. Trends are meaningless. I look for the shape
that is going to enhance your individual features, giving you luminosity, a more youthful
appearance and balance.
Eyebrows can totally enhance your appearance. They can make you look sexy, happy, polished,
surprised, even angry-which is never a good thing!
With one look and a brief conversation I know instantly what is needed to build upon what is
already there and enhance or correct your facial features.
My mission is to share my years of artistry and experience with all of you, to develop a unique
look that mirrors your facial characteristics, age and lifestyle.
“Eyebrows are like fingerprints, they vary in shape, length and thickness. Your brows are
unique, so there is no such thing as one brow shape “fits all”. My mission is to share my years
of beauty experience with you, in which I have met and shaped the brows of thousands of
beautiful people, both inside and out.”
– Eliza
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